When we think of professional athletes we tend to think of thousands of hours of hard training and practice. What we don’t often consider is the thought and strategy the goes on behind the scenes that takes skill and performance and turns it into a successful career. ESM Australia helps Aussie action sports athletes make a career.
Read MoreA Detailed Guide to Creating Effective Brands
The concept of Branding and Identity Design can be a difficult topic. From it’s origins in physically branding cattle with a hot iron marker, to it’s current place as the way we speak to customers, design our website and even create products, branding is everything.
This article will help simplify the branding and brand design process and help give some simple strategies to more effectively build better brands.
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